Being Marica

I think if any time proved the appropriateness in the meaning of the word relatability, it is now. We come out of a global pandemic which saw me in facemasks already in January 2020 - being gawked at while traveling in my own country and mocked by my close friends and colleagues for showing up protected. I believe I was the only person to be in a mask before it became mandatory to wear one in SA. My twitter feed has a bit more to support this. If anything, wearing a mask is what we all became accustomed to seeing one another in. A silent relatability you could say. In every part of the world, we all had a common understanding. We could relate. And so while this is a fairly short post (I need to dash out shortly) I can say that while we are in the middle of building our own companies new brands and brand extensions, to me the key to building a successful one lies in being able to relate with people. This is from the outset and at the beginning of the brand development process, right thr

By now you should know that I will defend anyone on the receiving end of discrimination. I will defend the marginalised, any race, faith and person of any economic background where support is clearly needed from a human rights perspective. I can say that some part of me could have joined protests if it were peaceful and championed from a non-political side in objection to the not so subtle undertones pertaining to hair types and with a biased sense of hair normality. I am with the many who are upset about that advert which offends me and my friends, of many races, including the insinuated race affected by that advert. For God’s sake. How can any single person confess to understanding what is normal or abnormal about any aspect of bodily feature? The only instance “normality” can apply is to bodily function and by medical standard or practice. All else is perception, personal ideals, limitations etc. and as we saw with a hair advert, can be classified as utter rubbish.  But in gener

It's no secret that we are innovating in an earmarked as "macrotrend" industry and within a multi-billion dollar share of retail market globally. Leading in a pioneering industry requires an understandably great deal of insights, aligned expertise and data sets to refine, drive and to conclude on the necessary ongoing R&D requirements for domestic industrial setup, manufacturing, process, skills transfer and to become a global participant in sector of revolutionary sciences centred around food harvesting. Early industry development in itself is a process by which I believe the outcomes in innovation will forward lead the way to policymaking on the future of food, manufacturing and delivery on global shortages and demand. Global shifts in food choice and consumption together with regulatory pacts on world climate change reporting, food needs and scientific advancements in lab born food harvesting will largely see new technologies become equally accepted by industry