Business Reposition

Covid19 came along and took many developing businesses out the water. Big businesses too are clearly impacted negatively because of this pandemic. In an economy which was a work in progress in 2019, I shared much of how we already felt the effects of a few macro related matters. This being separate to challenges in mandate expectations or simply the inability for partners, under pressure themselves, to see through fulfilments.

 

Still this has not and won't see us constrict. 

 

Instead there is a clear redirection on where the attention and focus should be for our business. As you would read in earlier posts, the nature of our alignments and projects have a long cycle before they generate revenue and become profitable. This business model, in current circumstances, realistically won't work.

 

So with a rethink, a refocus and a new strategic direction time and energy would be placed in sectors explored and touched on but never entirely delved into.  

 

What we want is an exciting way forward that allows us to move pass simply surviving, but to thrive and to reinvest into society in the form of employment, supporting other businesses and to inspire the world in simple and sophisticated business expressions.

 

For me personally, this also means that my time is going to be taken back from a few of my prior engagements and ventures to be redirected into sustainable business activities. The thinking is for long term positive contribution.



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